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Through my own personal experience, I have devoted an evening in front of the full-length mirror, slipping into numerous shoes just to find an ideal marriage with my outfit for a night in town….. 

The catalyst behind the venture was my wedding in 2005. 

              My heart and sole® is about the subliminal signals shoes send.  Nothing says "luxurious" quite like a pair of evening sandals adorned with gems.  I love the way the diamante encrusted heels and beaded ankle strap heightens the envy and evokes a visual pleasure to viewers.

 As we speak, we are designing our next collection with a designer from Fashion Institute of Technology, New York.  I am intrigued by quality shoe makers and through continuous improvement I hope my special occasion footwear will be worthy of every trip down any red carpet.

Belinda Loe